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Chief Marketing Officer

The organisation 

For a Dutch gaming company we’re searching for a Chief Marketing Officer. The company, which was founded in 2001, makes storytelling games focused on inspiring women. Our client develops, publishes and distributes their games on a global scale. They offer access to a library of premium casual games for online and mobile gaming. The gaming industry as a whole, and specifically the mobile games, is a very healthy and growing industry with lots of opportunities. With approximately 1 billion women playing mobile games the target group is enormous.

The position

The company is looking for a Chief Marketing Officer to help them in their next growing phase, where they are looking for exponential growth. Headquartered in Eindhoven, the CMO will lead three departments with a total of around 20 reports. Our client is looking for a CMO with a strong data driven background to better understand the players and their emotional connection to the games. Furthermore, the CMO will be tasked with building a strong ‘Voice of the Customer’ into the company’s culture, with understanding the key drivers of subscription in- and outflow, and with bringing ‘science’ to the art of building story games.

Candidate profile

For our client we are looking for a strong people manager that shows servant leadership. Furthermore we expect the ideal candidate to:

  • have a minimum of 10 years of solid and all-round (digital) Marketing and Product Management experience in a leading consumer focused content driven technology (platform) company, with strong mobile presence
  • solid understanding and proven track record acquisition planning, revenue/yield management, mobile marketing, including app store optimization
  • strong decision making experience within a rapidly changing environment
  • high level of numeracy, combined with the commercial awareness to put numbers into their strategic context.

 Contact

Should you be interested in this position, please send your resume together with a short motivation by email via https://www.yess.nl/nl/#carriere. Please refer to the position “Chief Marketing Officer, 935910” in the subject of your email.


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Eelco de Jong
Eelco de Jong